IRENE DE MAS

My life is guided by two simple principles

Work Hard

As soon as I finish a project, I start creating something new — an app, a feature, an article, you name it. A deep respect for well-designed products brought me to Product development, UX Design... until I ended up building my own things.

Be Nice to People

I have always focused on connecting with people — be it through design, writing, filmmaking, or anything I can come up with. Want to know more about this topic? I published an essay on self-improvement, working hard and being nice to people.

... and random things that make me happy

Hiking with my dog, listening to podcasts on trains, learning untranslatable words, building useful things, and avocados.

ASK IRENE

A web app to find the perfect spot for any occasion

I've been obsessed with food, cozy cafés and cool bathrooms for as long as I can remember. Thanks to that, I have a mental database of places and always end up recommending them to friends, acquaintances and nosy strangers. On Ask Irene you can access my wisdom 24/7 to find the perfect spot for you. Curious about how we built Ask Irene in just two weeks or why its current version is -2.0? There's an article for that.

QWORTY

An iOS keyboard for movie buffs and pop culture freaks

Instantly find thousands of quotes from movies, songs, books, memes, or anywhere you can imagine. With QWORTY you can search, edit and share any quote — no matter the app you're using.


Not enough?

More info about other projects coming soon.

DESIGN STORIES

Pieces of Nordic happiness

Walden 7Bofill’s visions for better urban living

Taller SertJoan Miró’s dream studio in Mallorca

Interview with Fatboy's Pauline BarendregtPops of color in uncertain times

La Muralla RojaA cinematographic dream house

Films for Design LoversTop picks for binge-watching designers

Restaurants for Design LoversGreat design, even better food

MEDIUM

Thoughts on life goals, food, tech and everything in between

For the Love of FoodBuilding Ask Irene -2.0

See You Soon, IronhackersTwo years, many friendships and uncountable moments later

Thank You for the MusicMixtapes, drama and Seth Cohen quips

Coding Is Cheaper Than TherapyDavid Foster Wallace, a Buddhist monk and a developer walk into a bar

Strong to Be KindOn self-improvement, working hard & being nice to people

The Best Meal Ever?Lunch at the world’s best restaurant

De picar piedra a picar códigoFrom miner to web developer

Happier Through AppsMaximizing the everyday small pleasures

Building Ask IreneHow a team of n00bs created a decent web app in 2 weeks

Federica BarbaranelliSoulful food and permaculture in Cantabria

Drawing My Ideal HomeThe obsession that became a lifelong project

A Winter in LaplandWhat I learned by falling into a frozen lake

PERDIZ

A magazine about people and the things that make them happy

AGAPORNIS MAG

Where companion animals and contemporary culture meet

The Ultimate Cat LadyA virtual visit to The Cat House on the Kings

Save What You LoveHedgehogs are not pets

The Second Life of NaraYet another beautiful cat story

LE COOL

A guide to Barcelona's best life

Three Marks CoffeeDog-friendly Specialty Coffee

MexclaMexican Restaurant

TeòricCatalan Restaurant

Bendita HelenaHealthy Restaurant

The Spa KitchenBeauty Salon

Co:Lab BarcelonaCoffee Festival

PopeyeSpanish Restaurant

Colmado GràciaSeafood & Tapas Restaurant

SyraSpecialty Coffee

Bar ButMediterranean Restaurant

5º PinoTapas Restaurant

... and many more

HEAVY FIXATION

50% heavy rotation playlist, 40% now page, 10% OCD

Food

🍛 Japanese Curry

Music

🧢 Galgo Lento

Podcast

💀 Crims

Book

🐶 The Other End of the Leash (Patricia B. McConnell, 2003)

Film

🏃‍♀️ Verdens verste menneske (Joachim Trier, 2021)

Project

🍔 Ask Irene -2.0

DROP ME A LINE

Don't know where to start? These are some things we could talk about

💘 Your new favorite app

👹 Why you think Comic Sans should (or shouldn't) be a crime

🍦 The best ice cream in Barcelona — actually, great ice cream anywhere

💡 Life-changing books, articles, movies, podcasts, artists...

🐶 Chairs that look like dogs

Decided to get in touch?

Send me an email to irenedemasc@gmail.com or stalk me on Social Media.